Post by account_disabled on Mar 10, 2024 2:23:51 GMT -8
Like the one forged between the House and Nicole Kidman, “an elegant woman, that's why she dresses in Armani. “We like to see how our designs look, especially those from Giorgio Armani Privé, the haute couture collection.” A feeling that the press appreciated when the Italian house held a party in 2022, in honor of the Australian actress within the framework of the Oscars. With the catwalks conquered as a seed of prestige and celebrities convinced of how good a flash looks on an Armani, there were only two new areas left to establish: the wardrobe of big productions and a much looser and more comfortable women's wardrobe. Freedom was at stake and Armani knew how to play it. It was with American Gigolo that the couturier's leap to the big screen came. “With this film my uncle discovered the power of cinema to bring his aesthetic to life for a global audience, and that is why he was in charge of dressing Richard Gere and Lauren Hutton.” He arrived early to this particular party and that is why he enjoys the status of favorite, also in this area.
It occurred more than 40 years ago and was understood at the time as a turning point. Today, Roberta sees it as the true trigger for the brand on an international level. She brought Armani to the world. “He showed the power Bahamas Mobile Number List of cinema to bring fashion to life and the power of culturally relevant people to focus attention on a brand,” says the interviewee. Apprentice of a master who exalts elegant and timeless style over the search for transitory trends, what Roberta glorifies most about her uncle's professionalism is that the rigidity he has when working is not present when it comes to making designs. “Run away from her when designing clothes is about her. When she founded the brand tailoring was still done largely as it had been done for many years: so rigid and formal that it left no room for comfort. One day she wondered how to change it and that was when we witnessed another Armani milestone: suit jackets as soft as a cardigan and light pants that did not hinder movement.
Since then, the firm has collaborated on more than 20 films and there are no plans to slow down. On the contrary, they add advantages, since experience in this field has made them able to anticipate any challenges or problems and solve them before sending orders. The second challenge to overcome also took place. In it, Roberta continues to be an active and fundamental part. It was she who proposed providing the brand with greater equality of services for both men and women. If he was a pioneer in a relaxed and deconstructed unisex tailoring, due to his idea of a comfortable fashion without gender distinction, the interlocutor has put evidence on the table: if a man can enjoy a custom-made and sketched suit for himself, why not the woman. This is one of the changes that Roberta has brought to the brand and that continues the legacy started by her family, one of the greatest representatives of unisex fashion. A genius who surpassed himself when he focused on them, women. Finally someone did it. If these starched garments were annoying for them, they were also annoying for them. “It was totally logical, but no one had wanted to notice, so he gave them a new type of wardrobe and, most importantly, he gave them an equal playing field to that of their male colleagues,” she says proudly.
It occurred more than 40 years ago and was understood at the time as a turning point. Today, Roberta sees it as the true trigger for the brand on an international level. She brought Armani to the world. “He showed the power Bahamas Mobile Number List of cinema to bring fashion to life and the power of culturally relevant people to focus attention on a brand,” says the interviewee. Apprentice of a master who exalts elegant and timeless style over the search for transitory trends, what Roberta glorifies most about her uncle's professionalism is that the rigidity he has when working is not present when it comes to making designs. “Run away from her when designing clothes is about her. When she founded the brand tailoring was still done largely as it had been done for many years: so rigid and formal that it left no room for comfort. One day she wondered how to change it and that was when we witnessed another Armani milestone: suit jackets as soft as a cardigan and light pants that did not hinder movement.
Since then, the firm has collaborated on more than 20 films and there are no plans to slow down. On the contrary, they add advantages, since experience in this field has made them able to anticipate any challenges or problems and solve them before sending orders. The second challenge to overcome also took place. In it, Roberta continues to be an active and fundamental part. It was she who proposed providing the brand with greater equality of services for both men and women. If he was a pioneer in a relaxed and deconstructed unisex tailoring, due to his idea of a comfortable fashion without gender distinction, the interlocutor has put evidence on the table: if a man can enjoy a custom-made and sketched suit for himself, why not the woman. This is one of the changes that Roberta has brought to the brand and that continues the legacy started by her family, one of the greatest representatives of unisex fashion. A genius who surpassed himself when he focused on them, women. Finally someone did it. If these starched garments were annoying for them, they were also annoying for them. “It was totally logical, but no one had wanted to notice, so he gave them a new type of wardrobe and, most importantly, he gave them an equal playing field to that of their male colleagues,” she says proudly.